Three steps to improve your online job search success
Job seeking in today’s world can be overwhelming for those new to the hunt, especially college students or recent graduates. They must learn to combine traditional efforts like networking with new methods such as navigating Internet job postings and social media.
In her new book, Best Resumes for College Students and New Grads, Louise M. Kursmark offers simple steps for managing and balancing a successful online job search.
Step 1: Convert your resume into an Internet-compatible format. Your resume can be a text file for pasting into online applications, a PDF file to preserve special formatting, or an online portfolio that provides an expanded resource beyond the traditional resume.
Step 2: Post your resume online. Employers and recruiters can easily view your resume on countless websites, and a few are especially helpful for students and new grads:
Step 3: Build your online image. First, establish your personal persona by thinking about who you are and what kind of image you want to present to hiring managers and recruiters. Then do a quick Internet search to see what type of information is available about you: Is it positive or negative? Is it relevant to your job search? Did you find nothing about you? You then can decide how to highlight and build your online image:
- Create a LinkedIn profile.
- “Like” appropriate Facebook pages.
- Join a professional association relevant to your field.
- Tweet about your profession.
- Read blogs about your field, and share your opinion.